Highlights of the Programme:

  • Understanding the Hyper Connected Customer
  • Understanding Consumer Biases
  • Customer Activities and Online Habits
  • Reaching the Right Targets Online

Goal of the Programme:

This Live Webinar, “Understanding Consumer Behaviours ” organised by Rhics UK focuses on empowering businesses with new strategies and models to enable them to create more value, remain relevant, competitive and profitable in the year 2020.

Whether you like it or not the pandemic COVID-19 would shape the way many companies do business going forward; from customer engagement to sales, customer acquisition, brand awareness and much more.

  • Improved Competitive Advantage & Entry into new markets: Digital platforms provide level playing grounds for businesses as the cost of participation is relatively low. You will learn how to leverage digital platforms to grow your business and open up new markets by reaching a wider target audience outside your geographic area.

  • Improved customer services & engagement: Technology offers effective marketing, analytic and engagement tools that make your business customer-centric. You will learn how to provide real-time service delivery and improve customer loyalty through Active engagement.

  • Increase brand awareness and customer loyalty: You will learn how to connect with customers at each touchpoint of their buying journey, making it easier to find your products and services. Learn how to increase top of mind brand awareness, customer retention and brand loyalty. Loyalists will always spread the word, thus increasing conversions.

     

  • Increased Revenue, Reduced Costs: Digital strategies deliver a higher ROI by generating higher conversion rates in relation to initial costs. You will learn how to develop and implement digital strategies that will significantly improve your revenue and productivity whilst reducing operational costs.

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About the Facilitator

Mr. Christian Junior is an award-winning international speaker and trainer who is passionate about human capital development and value creation through technology. He is the Founder & CEO of RHICS, an international Digital Agency headquartered in London, UK with branches in Grenada, Guyana, Nigeria, Trinidad & Tobago. He has over 10 years’ practical experience in the Information & Communication Technology industry.

Christian, a double Oxford university certified Digital & Fintech strategist has consulted for multiple international clientele on various IT projects. He has worked with companies such as Virgin Atlantic, British Airways, Chartered Insurance Institute of London, Antigua High Commission London, Caribbean Confederation of Credit Unions, St. Lucia Tourism Board, Jamaica Tourism Board, Tobago House of Assembly, Cooling Tech amongst many others.

A firm believer in knowledge & skills transfer, Christian, travels around the world educating business leaders on cost-effective IT strategies for achieving excellent customer service, brand awareness, maximum productivity and profitability. He has trained and influenced over 1,000 business owners across 10 countries in Europe, Africa & The Caribbean.

He was recently featured in the Financial Times 2019 list of UK’s 100 most influential Black, Asian and Minority Ethnic (BAME) leaders in tech.

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Rhics Technology

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